Methods named official strategic go-to-market partner for The Family Business Community

Rich Quelch
Go-To-Market Director

We are delighted to announce a new partnership between Methods and The Family Business Community, with Methods appointed as the Community’s official go-to-market strategic partner.

This partnership is built on trust, shared values, and a mutual belief that family businesses deserve practical, commercially grounded support to help them grow with confidence.

A partnership rooted in trust and results

The Family Business Community exists to connect, champion, and strengthen family-owned businesses across the UK. In choosing Methods as its strategic partner, the Community is making a clear statement: its members should have access to a team that can help them sharpen their proposition, build a stronger brand, and execute go-to-market strategies that genuinely move the needle and see controlled growth.

The partnership sits right in the sweet spot of Phill and Rich, Founders of Methods who have over 20 years of experience working with fmaily-owned businesses. They understand the dynamic across the board table and enjoy the guidance they deliver to family businesses who need that support to make the right commercial decisions when it comes to go-to-market strategies.

As Dave Clarkson, Co-owner of The Family Business Community, shares:

“Sue and I have been collaborating with Rich Quelch and the John Good Group family business since 2022. Over that time, our working relationship with Rich has grown into a trusted and valued partnership. Rich has always had a highly creative business mind, a genuine originator of ideas, and an infectious enthusiasm for brand and business growth via go-to-market strategies. When he announced the addition of Methods to the John Good Group portfolio and enlisted his creative counterpart, Phill Postill, we knew it would be a formidable pairing.

What sets Methods apart is how they connect creativity with commercial clarity: shaping propositions, refining brand architecture, and translating that thinking into practical go-to-market strategies that unlock profitable growth.

We therefore have no hesitation in introducing Methods’ services to our community network, confident that they will demonstrate their strategic thinking to any business looking to launch, reposition, or refresh its proposition, brand and go-to-market strategies, and build a clearer path to market in the process.”

What this means for Family Business Community members

Members of The Family Business Community can now access Methods for support across key growth areas, including:

  • Growth strategy that aligns ambition with actionable priorities
  • Go-to-market strategy to launch, reposition, or accelerate performance
  • Brand development including proposition, messaging, and brand architecture
  • Business development support to strengthen pipelines and commercial focus
  • Coaching and capability building, especially for B2B family businesses looking to build or improve a marketing function
  • Non-exec CMO, guiding family businesses on the right go-to-market decisions/ investment

In short, Methods is here to help family businesses move from “we know we need to grow” to “we have a clear plan, the right message, and a route to market we can execute”.

A shared focus on practical, well-executed go-to-market

Rich Quelch, representing Methods as the Go-to-Market Director, comments:

“We’re genuinely excited to partner with the powerhouse that is Sue and Dave and the team at The Family Business Community. Family-owned businesses are some of the most values-led, resilient organisations in the UK, and they deserve go-to-market strategies that are comprehensive, well executed, and built for profitable growth. We’re looking forward to supporting members across the UK, helping them sharpen their proposition, strengthen their brand, and build a clear, confident path to market.”

Looking ahead

This partnership is not about theory. It is about helping family businesses make smart decisions, gain clarity, take confident action and inevtibly activate a go-to-market framewortk that will drive new growth.

If you are a member of The Family Business Community and you are considering a launch, reposition, brand refresh, or building a stronger marketing function, Methods is ready to support you.

About The Family Business Community

Founded by Sue Howorth and Dave Clarkson, The FamilyBusiness Community champions the family business sector, creating a voice, network, and an environment for learning and development. They unite the family business community to provide a voice, a sense of belonging and an environment for learning and development. They create unique and valuable peer-to-peer contact and opportunities for generations of families to connect and share their experiences and insight. Through online and delivered content, events, programmes and relationship building, we help family businesses tap into their potential for growth and development.